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Glassface is a director

Director of Photography on Parris Goebel's “DUMMY” (feat. SadBoi), from her EP A Girl Is A Drug. Directed by Parris Goebel. Glassface also produced the song.

2025 · Director of Photography · Parris Goebel (Lady Gaga, Rihanna)

Visual effects for Faouzia's “DON'T EVER LEAVE ME,” from FILM NOIR. A monochrome dream world where intimacy, memory, and surreal physical transformations share the same frame.

2025 · VFX · Faouzia

Brand film for Piaget, premiered via Esquire. Edit and color by Glassface, VFX through Faceworld Studios.

2023 · Director, Editor, VFX · Piaget
Kid Cudi INSANO album cover and character by Glassface

One of four covers for Kid Cudi's INSANO — Glassface designed the back cover and the album's psychedelic lead character, realized as a sculpted 3D model (KAWS created the interior). The character was animated with toonboi and featured in Times Square.

2024 · Back Cover, Character Design & Animation · Kid Cudi / INSANO
The Character

Cover artwork for Kid Cudi's INSANO-era singles — art direction and design by Glassface.

2023–24 · Cover Art, Art Direction · Kid Cudi

RIAA Platinum music video. Directed with Rahil Ashruff under GoldRush.

2016 · Director, Editor, VFX · Lil Yachty

Directed, edited and created the VFX for Lil Yachty's “BOOM!” (feat. Ugly God) — intercutting live-action with animation as child and adult Yachty and Ugly God bring their toy doubles to life. From Lil Boat 2.

2018 · Director, Editor, VFX · Lil Yachty (feat. Ugly God)

Visual effects for Lil Yachty and Trippie Redd's “66,” a split-frame run through the woods. From Lil Boat 2.

2018 · VFX · Lil Yachty (feat. Trippie Redd)

Direction, editing and VFX for tobi lou's “Troop” (feat. Smino).

2018 · Director, Editor, VFX · tobi lou (feat. Smino)

Directed, edited and created the VFX for Cousin Stizz's “Perfect” (feat. City Girls, with Yung Miami and JT).

2019 · Director, Editor, VFX · Cousin Stizz (feat. City Girls)

Official visualizer for Tiësto's “Bring Me To Life” — a glass Tiësto emblem refracting light through an underwater dreamscape.

Director, VFX · Tiësto

Named to Rolling Stone's Best Music Videos of 2014. The GoldRush breakout.

2014 · Director, Editor · OG Maco

Nine seasons of Google Pixel Creator Labs — the ongoing Ultradreamer series: four shot-on-Pixel films and five seasons of portrait work, directed and shot by Glassface.

Since 2020 · Director, Photographer, Creative Tech · Google Pixel
Films · Seasons 1–4
Portraits · Seasons 5–9

Co-directed with full crew through Faceworld Studios. Part of a decade-long collaboration with tobi lou.

2019 · Co-Director, DP, VFX · tobi lou

Kid Cudi's Paris runway label. Glassface created the collection's photographic prints — forests, skies, glaciers and spirits printed across its denim, hoodies and outerwear — developed directly with Cudi to, in his words, “take you to another world.”

2023 · Prints & Graphic Design · Members of the Rage / Kid Cudi

Art direction, tour art, merch, and cover artwork for Ms. Lauryn Hill — the Rebel (Version) cover and the Diaspora Calling! / MLH Caravan tour identity.

Since 2015 · Art Direction, Graphic Design · Ms. Lauryn Hill

Adidas Originals Falcon (SS19) campaign film with Kylie Jenner. Directed and edited by Glassface.

2018 · Director, Editor · Adidas Originals

“Enter New Worlds” — a limited Web3 collectible (50 minted) for JD Sports × Afterpay × Snap's Times Square activation at New York Fashion Week.

2021 · Artist, Creative Tech · JD Sports / Afterpay / Snap

Three collaborations with Jhené Aiko — director on Love and Surrender, editor and VFX on Summer 2020.

2020–24 · Director · Editor · VFX · Jhené Aiko
Love · Director
Surrender · Director
Summer 2020 · Editor · VFX

A short film — the finale of Hulu's Your Attention Please anthology. Directed by Glassface and Teddy Walton; edited, scored, and post-produced by Glassface.

2021 · Director, Editor, Composer, VFX · Hulu

Official video for Tove Lo's “Jacques” (ft. Jax Jones). Directed and edited by Glassface.

2019 · Director, Editor, VFX · Tove Lo

Glassface directed this Eckō Retrospective — a Marc Eckō × Dear1993 film.

Director, Editor, VFX · Marc Eckō / Dear1993

Glassface directed “The Next Starts Now,” the ComplexCon brand film for Complex Networks.

Director, VFX · Complex Networks

“AIR,” from Snapple's Elements collection — a mixed-media Web3 drop gifted to 2,000 holders, with an original track, “Foundation.”

2022 · Director, Creative Tech, Art · Snapple
Faceworld Instruments

An AI-native VFX instrument suite (MOSH, GHOST, GLAZE). Founder and builder.

2025 · Founder, Creative Tech · Faceworld
Sochi 2014 Identity

Exploratory brand identity, logo, and pattern system for the 2014 Olympics.

2014 · Design · Olympics
No work in this channel yet.
Vogue Rolling Stone Pitchfork Billboard The Fader WWD The Source
“Twitchy editing and psychedelic visual effects turn Maco’s braggy rapping and post-show hotel freak-out into something eerie and foreboding.”
Jessica Suarez
“Rolling Tumblr, MGMT, Lisa Frank, and Montauk into four minutes of film.”
Rembert Browne
“Goldenberg, also known as Glassface, is an image-maker creating stylized videos with visual effects, intense music and graphic design.”
Jared Peraglia — V Magazine
“Sensory overload is a way to grab people’s attention, shake them out of whatever state they’re in.”
Glassface
“Digital media artist Josh Goldenberg, also known as Glassface, is committed to this art form with such passion.”
KC Orcutt — 12ozProphet
“I find it really helpful when it comes to making designs and coming up with inspiration … something that takes you to another world.”
Kid Cudi on his work with Glassface
Google Adidas Piaget Snap JD Sports Snapple
Kid Cudi · tobi lou · Jhené Aiko · Lil Yachty
OG Maco · Cousin Stizz · Kylie Jenner · KAWS
Direction
Visual Effects & Post
Cover Art & Character Design
Branding & Identity
Creative Technology & AR

Bio

Glassface is the studio practice of a director, designer, and creative technologist working at the center of music culture. Direction and post for artists and brands, cover art and identity design, and the custom tools behind the work.

Focus

Music videos, visualizers, and brand films; cover art and worldbuilding for albums; and the real-time systems, AR, and VFX instruments that make each piece singular. A peer inside culture, not a vendor to it.

Tools

After Effects · Houdini · TouchDesigner · Cinema 4D · Blender · DaVinci Resolve · Faceworld Instruments · Custom Shaders